About this session:
Giving Days don’t always go as planned. Changing campus priorities, shifting donor behavior, or underperforming marketing can require quick, data-driven adjustments to stay on track. This session will highlight how Rice University made strategic pivots mid-day to turn their Giving Day around and hit their fundraising goals.
Speakers:
- Heather Kopec, Executive Director of Annual Giving, Rice University
Recording:
- TBA
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