Set up the button in Video → Landing Pages → select the page name → Call to Action. Choose the product, select the target campaign, Giving Form or event, choose the available action, and save. Preview the page and click the button to confirm its destination.
The standard editor selects a product, target and predefined action; it is not a field for pasting an arbitrary tracking URL. Adding a= to the video page's URL does not automatically forward that parameter to its donation button. Giving Form personalization has a separate supported adid passthrough; that does not mean every query parameter is forwarded.
Open Video → Analytics and select the landing page to review its call-to-action results. The table separates clicks, donors and dollars. A video view, a button click and an attributed gift are different measures; do not assume one proves another.
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