Online-only average gift versus total campaign statistics

This article covers GiveCampus campaign administration. Available controls can vary between the classic and redesigned campaign interfaces.

The campaign Statistics Total Amount includes campaign pledged totals, not only online payments. Show dollar breakdown separates All Online Gifts, child-campaign amounts and offline dollars; Show detailed breakdown separates outright online and recurring amounts. For a consistent online-only average, export the intended online gift/payment rows for the date range and divide their included dollars by their gift count. Choose one-time payments versus installments/commitments deliberately; do not divide by public unique donors or count a recurring commitment and its installments as duplicate cash.