Can the branded root URL open a specific Giving Form or campaign?
No. Your branded URL, such as give.school.edu, is the root address for your school's GiveCampus pages. It provides your school's branded domain in place of givecampus.com in supported public URLs. The root address by itself opens your school page; it cannot be set to open a particular Giving Form or fundraising campaign instead.
For example, https://give.school.edu opens the school page. A specific form or campaign has its own complete URL with additional text after the domain. Copy the generated URL for that destination rather than removing the path or manually replacing parts of the address.
If your branded root opens a school page used for crowdfunding, that is expected. Creating or launching a new primary Giving Form does not change the root's destination.
How do we direct donors to our primary giving form?
Use the primary Giving Form's complete generated public link on your website, in emails, and wherever you want donors to begin giving. You can continue sharing the school page for crowdfunding and use a specific campaign's complete link when promoting that campaign.
Make sure the form is launched before sharing it as a public giving destination. A draft or administrator preview is not a live donor-facing form. Test the final link in a private browser window after launch.
Can we still create unique tracking or personalized links?
Yes. Having a branded domain does not prevent you from creating unique tracking links or personalized autofill links for a particular Giving Form. Generate the links for the intended form using the appropriate GiveCampus link tool and distribute the links exactly as generated. The branded root alone does not identify a form or provide tracking or personalization.
A generated short sharing link can use givecampus.com/s/...; do not replace its domain with your branded domain. Preserve the complete link, including any personalization or tracking information, and test its destination before distributing it.
Is changing the root destination handled by GiveCampus or our IT team?
Redirecting the active GiveCampus branded root to a specific Giving Form or campaign is not a supported configuration. Neither a GiveCampus setting nor an IT change to that active branded hostname is the setup workflow for choosing your primary giving form.
Instead, share the full form link. If you want a separate memorable address that redirects to that form, ask your institution's web or IT team about a different institution-managed address. Keep the existing GiveCampus branded root in place and preserve the complete destination link in any separate redirect.
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