GC Outreach Basics: Reporting

How to view recipient and email reports for my outreach:

Go to Outreach > Reporting > Recipients. You can filter by date range or by a specific Outreach, and export the results as a CSV. This report shows recipients, delivery data, opens, clicks, and more!

 

Text Message Click-Through Rates and Analytics

How to access text message reporting data

To view comprehensive analytics for your text message campaigns, including click-through rates:

1. Go to Outreach > Reporting > Recipients

2. Filter by your specific text outreach campaign name

3. Export the results as a CSV for detailed analysis

The recipient report includes:

• Delivery status for each text message
• Click-through data when recipients tap links in your messages
• Individual recipient engagement metrics
• Campaign performance summaries

Common variations of this question

• How do I see text message click rates?
• Where can I find texting analytics?
• How to export text campaign performance data
• Text message reporting dashboard location
• Click-through rate data for SMS campaigns

Troubleshooting missing click data

If your text campaign shows 0 click-throughs but you expected engagement:

1. Verify the campaign name in your reporting filters

2. Check that links in your messages were properly formatted

3. Allow 24-48 hours for all click data to populate in reports

4. Export the detailed CSV report to see individual recipient interactions

Note: Click-through data is captured automatically for all GC Outreach text campaigns and should appear in your recipient reports within a few hours of sending.

Searching for Specific Recipients in Sent Outreach

To find whether a specific person received your outreach email:

1. Go to Outreach > Reporting > Recipients

2. Filter by the specific outreach you want to check

3. Export the report as CSV for easier searching

4. Search the CSV file for the person's name or email address

Alternative: Check Constituent Records

You can also check individual constituent records in the School Dashboard:

1. Navigate to the constituent's record in your School Dashboard

2. Look for outreach history in their communication log

3. Note: This shows delivery status but may not have updated engagement metrics like the recipient report

Tip: The recipient report is the most comprehensive way to verify delivery and engagement for specific individuals.

Integrating outreach engagement with donation data

Outreach engagement data and donation data are maintained in separate reporting systems within GiveCampus. There isn’t a built-in report that combines engagement metrics (opens and clicks) with donation data in one view.

What outreach reports show (and don’t show)

• The Outreach recipient report at Outreach > Reporting > Recipients displays basic delivery details such as Constituent ID, Email or Phone, Name, Subject, Date Sent, and Status. It does not include engagement metrics like opens or clicks.
• Donation data is available separately in the Online Giving reporting sections.

Workaround for linking engagement and donation data

To analyze the relationship between outreach engagement and donations:

1. Export recipient data from Outreach > Reporting > Recipients.
2. Export the relevant gift data from the Online Giving reports.
3. Manually match records using identifiers such as email addresses or constituent IDs.

Important limitations

• The recipient report shows only delivery status, not detailed engagement metrics.
• There is no built-in conversion tracking that automatically links outreach clicks to gifts.
• Combining outreach and donation data requires manual export and analysis.