GC Outreach Basics: Reporting

How to view recipient and email reports for my outreach:

Go to Outreach > Reporting > Recipients. You can filter by date range or by a specific Outreach, and

Once you request the report as a CSV, GiveCampus will email it to you—typically within 10 minutes.

CSV contents:

Each row displays the following details: Constituent ID, Email or Phone, the outreach name, Subject, Date Sent, and Status.

Note that the CSV only shows delivery status; detailed engagement metrics (opens and clicks) are available on the individual outreach summary screen and via the View Full Metrics button.

The Outreach recipient report displays basic delivery details. Engagement metrics, including open and click data, are accessible on the specific campaign’s summary screen where you can also view top-line stats such as Open Rate, Click Through Rate, Send Rate, Bounce Rate, Conversions, and Unsubscribes.

To access full details, navigate to the campaign summary and click View Full Metrics.

 

Searching for Specific Recipients in Sent Outreach

To find whether a specific person received your outreach email:

1. Go to Outreach > Reporting > Recipients

2. Filter by the specific outreach you want to check

4. Search the CSV file for the person's name or email address

Integrating outreach engagement with donation data

Outreach engagement data and donation data are maintained in separate reporting systems within GiveCampus. There isn’t a built-in report that combines engagement metrics (opens and clicks) with donation data in one view.

What outreach reports show (and don’t show)

• Donation data is available separately in the Online Giving reporting sections.