GC Academy: Setting up Impactful Online Giving Campaigns

Previously Recorded Webinar

The success of any campaign starts before launch. This session covers everything from pre-launch momentum to theming and visual storytelling that drives results.

- Create strong pre-launch strategies to build early energy
- Align goals, visuals, and timelines for campaign clarity
- Learn how page structure and content affect donor conversion

Additional Resources

• Slide Deck
• Shared Example: The John Carroll School
• Shared Example: Rollins College
• Shared Example: St. Josephs Collegiate Institute
• Shared Example: TCU
• Shared Example: Georgetown Visitation Preparatory School
• Shared Example: Charlotte Country Day
• Shared Example: Salesianum School