Swimming in Data, Not Drowning: Practical Strategies for Advancement Teams

About this Session:

Demystify data management for advancement professionals with practical tips on importing, mapping, and refreshing data to power segmented campaigns. Learn how strong data practices improve reporting, segmentation, and communications, supported by real-world examples using campaign analytics to guide strategy. This session encourages building a culture of continuous improvement in advancement data operations.

Speaker:

• Mandi Wilton Davis, Director of Advancement Operations, St. Bonaventure University

Recording:

• TBA!

Slide Deck:

• Swimming in Data, Not Drowning: Practical Strategies for Advancement Teams (PDF)

Recommended Reading & Resources:

• Unlocking the Basics: The School Level Data Importer Made Easy
• Maintaining Data through the Data Importer