Social Media Aggregators

Aggregators can pull in feeds from various social media sites to then display on your campaign’s homepage. This can vary from pulling in a specific #hashtag, your school’s official social channel, or a combination of various sites and posts!  Including a third party social media aggregator feed on your campaign is a great way to show the world a snapshot of what your community is saying. While GiveCampus doesn't partner with any one specific aggregator, our partners have had success using Walls.io, Juicer, Padlet, and more, as well as feeds provided by Twitter and Facebook. 

To add a social feed aggregator section to your campaign, head to your Campaign Settings > Campaign Setup > Basics > Social Feed. Place the embed code (an iFrame provided by the third party aggregator tool) in the section labeled 'embed code'. 

Example Campaigns with an aggregator embedded on the page:

• Gustavus Adolphus College
• Knox College

Below you’ll find the various third party aggregators our partners have utilized and example campaigns of each. Make sure you scroll down for our tips on best practices too! 

Walls.IO

Social Media aggregator platform that aggregates, updates and posts from various social media platforms, including X, Instagram, Facebook, YouTube, Tumblr, and Pinterest. It allows you to collect, curate, and display the best posts, photos, and videos on your campaign homepage. With features like hashtag campaigns, Walls.io enables you to showcase user-generated content by collecting and presenting all posts with your chosen hashtag in one place. The service offers paid plans with additional features to enhance your campaign.

 Juicer

Juicer automatically pulls in new posts from your social media accounts and displays them in a beautiful, easy to install social feed on your website. Set up filters, moderate posts, and analyze your social media engagement. Juicer offers various ‘styles’ to display your social feed as well as sizing options with free and paid accounts available. 

 Padlet

Looking to display user-generated content on your campaign page? Try a Padlet, which allows users to type their own messages, upload photos/videos, and even share gifs or music, all directly through the aggregator. Check out the examples below to see how schools have turned their campaign pages into ‘Walls of Gratitude’ to interact with their donors. 

But wait, there’s more! 

While the above are some of the more popular examples we have seen on the platform recently, the internet is full of various social media aggregators that can be used in tandem with your campaign. Many have similar features and offer a wide range of both paid and free plans, or free trials if you’re looking for a short term solution. Check out some of the other aggregators our partners have used to bring their campaign pages to life:

• Tagboard: Offers a filtering section to view all posts, or just posts from a specific social media site. 
• Flockler: Select Hashtags, Accounts, and Pages to display, various display styles, and moderate activity
• Wakelet: Great for curating your own social feed and sharing content from across the web, choosing how and what to display. 
• Tint: collect and filter user generated content. 

Best Practices:

• It's possible code from an aggregator will disrupt formatting on your campaign page. Add the embed code in advance of the start of your campaign (at least 3 days). Be sure to check the campaign on both a computer & smartphone--if something looks off, contact support@givecampus.com. We can't assume any responsibility for disruptions caused by 3rd party code, but our team will be happy to help with next steps!
• Think about the social posts you want to pull into your campaign page. If you’re pulling in a sharing hashtag, make sure donors know in advance which hashtag to use, your hashtag is original/unique, and be aware that (depending on the aggregator/plan) any use of that hashtag will pull into your page.
• If you’re opting to only pull in social pages owned by your school/organization, be sure to coordinate with your communications department and plan the content ahead of time. You’ll want to have regular updates posted on social media and make sure they are relevant to your campaign.